Disney+: New user agreement allows ads before movies in all subscriptions (consumerrights.wiki)

Article summary

Disney+ has updated its subscriber agreement to allow advertisements in content across all subscription tiers, including those marketed as 'no ads' or 'ad free'. This change affects all subscription tiers, including premium and basic subscriptions. The company's response to the change has been to clarify that advertisements may be placed before and after content, even for standard and premium tiers. This move has sparked concern among consumers who feel that the introduction of ads contradicts the original promise of an ad-free viewing experience.

Main themes

• Disney+ ad policy change
• streaming market competition
• customer satisfaction vs. profit
• piracy as consumer leverage
• decline of product quality
• emphasis on shareholder value
• impact of data-driven decision making

What commenters say

• The introduction of ads on Disney+ is a betrayal of the original promise of an ad-free viewing experience and may lead to a loss of subscribers.
• Some consumers are willing to accept ads in exchange for a lower subscription price, while others find the ads unbearable and are considering cancelling their subscription.
• The decision to introduce ads is driven by a desire to increase revenue and boost investor confidence, rather than a concern for the quality of the viewing experience.
• Piracy is seen as a form of consumer leverage against companies that prioritize profits over customer satisfaction.
• The lack of competition in the streaming market allows companies to get away with introducing ads and increasing prices without fear of losing customers.
• The emphasis on shareholder value and profit over product quality and customer satisfaction is a broader trend in modern business that has negative consequences for consumers.
• Some argue that companies have always prioritized profits over quality and customer satisfaction, while others see a decline in the importance of these factors in recent years.
• The devaluation of product quality and customer satisfaction is seen as a result of the increasing influence of data-driven decision making and the prioritization of short-term gains over long-term reputation and customer loyalty.