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Why is Google still serving dodgy ads? (atomic14.com)

962 points by iamflimflam1 · 28 days ago · 403 comments on HN

Article summary

The article discusses how Google still serves dodgy ads despite having AI models that can detect them. The author reports an ad that was rejected by Google's Gemini model but approved by human reviewers. The author questions why Google doesn't use AI to review ads, suggesting that it may be due to a lack of incentive to remove ads that generate revenue. Google's review process has been criticized for being ineffective in removing scam ads.

Main themes

  • Google ad review process
  • AI in ad review
  • Section 230 immunity
  • Ad revenue prioritization
  • Scam ads and user safety
  • Regulation and accountability

What commenters say

  • Google prioritizes ad revenue over user safety and ad quality.
  • The company's reliance on user reports and human reviewers is insufficient to combat scam ads.
  • Section 230 immunity shields Google from liability, reducing their incentive to improve ad review processes.
  • The use of AI in ad review could be more effective, but may not be implemented due to concerns about false positives and revenue loss.
  • Some argue that Google's ad review process is flawed, but others suggest that the company does make an effort to stop bad-faith advertisers and publishers.
  • The lack of regulation and accountability allows Google to prioritize profits over ad quality and user safety.
  • Google's reputation and the reputation of legitimate advertisers are damaged by the presence of scam ads on their platforms.