Virginia bans sale of precise geolocation data (hunton.com)

Article summary

Virginia has banned the sale of precise geolocation data, following in the footsteps of Maryland and Oregon. The ban, which went into effect on July 1, 2026, is part of an amendment to the Virginia Consumer Data Protection Act. This move is part of a broader trend of states proposing legislation to restrict the sale of geolocation data. The ban is intended to protect consumers' personal data and prevent its exploitation for profit.

Main themes

• Geolocation data sale ban
• Data privacy laws
• State legislation
• Consumer protection
• Data exploitation

What commenters say

• The ban on selling geolocation data is a positive step towards protecting consumers' privacy and preventing data exploitation.
• Some companies may find ways to circumvent the ban by offering 'free' data with the purchase of other products or services.
• The collection and sale of personal data without consent can have negative consequences, such as denying individuals healthcare or loans.
• The idea that data is owned by the collector, not the individual it describes, is a problematic aspect of current US law.
• Allowing companies to collect and sell personal data can lead to more informed decisions, but it can also perpetuate unfair practices and harm individuals.
• There is a need for greater transparency and accountability in the collection and use of personal data, including location data.
• The ban on selling geolocation data may not be effective in preventing data exploitation, as companies may find ways to work around it.
• The ownership and control of personal data should be reexamined, with consideration given to granting individuals more control over their own data.