Intuit, the company behind TurboTax, has been fighting against the US government's efforts to make tax filing free and easy for Americans for over 20 years. The company has used lobbying, the revolving door, and 'dark pattern' customer tricks to prevent the government from creating a free tax filing system. Intuit's success has made its executives rich, but its business model is based on a shaky foundation that could collapse if the government were to make tax filing simple and free. The company's efforts have affected a huge proportion of the taxpaying public, with Americans spending an estimated 1.7 billion hours and $31 billion doing their taxes each year.