A coding bootcamp called Codesmith was severely damaged by a competitor who became a moderator of the r/codingbootcamp subreddit and used this position to spread negative information and harassment. The competitor, Michael Novati, co-founder of Formation, allegedly used his power to distort narratives, delete posts, and ban users, resulting in a significant loss of revenue for Codesmith. The article suggests that this is an example of how online platforms can be manipulated to harm businesses. The situation highlights the potential risks of relying on online platforms for reputation management.