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WhatsApp introduces ads in its app (nytimes.com)

713 points by greenburger · 409 days ago · 1027 comments on HN

Article summary

The article reports that WhatsApp has introduced ads in its app. The comments suggest that this move was expected, given the app's large user base and the need for revenue generation. Some commenters mention that other messaging apps, such as Line, have had ads for years without being too intrusive. The introduction of ads may drive some users to alternative messaging apps, such as Signal.

Main themes

  • WhatsApp ads
  • messaging app alternatives
  • network effects
  • user experience
  • privacy and security
  • revenue generation

What commenters say

  • The introduction of ads in WhatsApp is a natural step for the app to generate revenue.
  • The network effect of WhatsApp makes it difficult for users to switch to alternative messaging apps.
  • Signal, a popular alternative to WhatsApp, has its own set of limitations and inconveniences that make it less appealing to non-technical users.
  • The inability to back up messages on Signal is a major drawback for some users.
  • Some users are willing to tolerate ads in WhatsApp as long as they are not too intrusive.
  • The shift to alternative messaging apps will start gradually, with some users convincing their contacts to switch.
  • The lack of interoperability between messaging apps is a major obstacle to switching.
  • Some users are concerned about the potential impact of ads on their privacy and security.