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Adobe deletes Bluesky posts after backlash (petapixel.com)

554 points by bookofjoe · 477 days ago · 728 comments on HN

Article summary

Adobe created an account on the social media platform Bluesky, but its posts were met with backlash from users who are frustrated with the company's business practices, including its subscription model and use of artificial intelligence. The negative comments prompted Adobe to delete its posts. The reaction is seen as a reflection of the company's poor relationship with its user base, particularly photographers and creatives. Adobe's shift to subscription pricing over a decade ago is cited as a major factor in its unpopularity.

Main themes

  • Adobe's business practices
  • Bluesky user backlash
  • Subscription model controversy
  • Artificial intelligence in creative software
  • Corporate social media presence

What commenters say

  • Adobe's poor relationship with its user base is a result of its greedy business practices, including its subscription model and aggressive pricing.
  • The backlash against Adobe on Bluesky is an example of 'cancel culture' gone too far, where companies are unfairly targeted and punished by online mobs.
  • Bluesky users are justified in their criticism of Adobe, as the company has failed to listen to its customers and has prioritized profits over their needs.
  • The controversy surrounding Adobe's presence on Bluesky highlights the need for companies to be more thoughtful and transparent in their online engagement, and to prioritize building positive relationships with their users.
  • The use of artificial intelligence in creative software is a major point of contention among Bluesky users, who feel that it undermines human creativity and is being pushed by companies like Adobe for profit.
  • Some commenters argue that the backlash against Adobe is not representative of the broader Bluesky community, and that the platform should be more welcoming to corporate presence.
  • Others see the incident as a reflection of a larger issue with social media platforms, where companies are able to push their agendas and products on users without being held accountable for their actions.
  • The debate over Adobe's presence on Bluesky raises questions about the role of corporations in online communities, and whether they can ever truly be a positive presence or if they will always be seen as intrusive and self-serving.