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A startup doesn't need to be a unicorn (mattgiustwilliamson.substack.com)

598 points by MattSWilliamson · 482 days ago · 353 comments on HN

Article summary

The article discusses the idea that a startup doesn't need to be a unicorn to be successful, and that there is a 'missing middle path' between the traditional VC-funded route and bootstrapping. The author, who founded and exited a company, argues that raising a small amount of capital, less than $1M, while keeping most of the equity, can be a viable and profitable path. This approach allows for building a sustainable business without the pressure of constant fundraising and scaling. The author suggests that this path is often overlooked by VCs and entrepreneurs alike.

Main themes

  • Startup funding models
  • VC culture and expectations
  • Bootstrapping vs funding
  • Sustainable business growth
  • Entrepreneurship and risk

What commenters say

  • Some commenters agree that the traditional VC model can be flawed and that a more moderate approach to funding can be beneficial for startups.
  • Others argue that VCs are often inexperienced and focused on pattern matching, rather than truly understanding the potential of a startup.
  • There is a debate about the role of hype and skepticism in the tech industry, with some arguing that it's difficult to predict which technologies will be successful, and others claiming that hype is not a useful metric for evaluating potential.
  • Some commenters believe that the 'missing middle path' is not a new or innovative idea, but rather a common approach used by non-tech startups, such as borrowing money from banks or financiers.
  • Others argue that the concept of a 'regular company' is not applicable to tech startups, which often require significant investment to scale and grow.
  • There is a discussion about the differences between equity investments and debt investments, and how they affect the relationship between investors and entrepreneurs.
  • Some commenters suggest that alternative funding models, such as government-backed loans or grants, can be a viable option for startups.