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For advertising, Firefox now collects user data by default (heise.de)

597 points by firebaze · 756 days ago · 502 comments on HN

Article summary

Firefox has introduced a new feature called Privacy-Preserving Attribution (PPA) that collects user data for advertisers by default, sparking controversy among users who feel that this move contradicts the browser's emphasis on data protection. The feature is enabled by default, and users must manually opt out. The data is anonymized and aggregated on a server, but critics argue that this still poses a risk to user privacy. Mozilla has faced criticism for not being transparent about the feature and for making it difficult for users to opt out.

Main themes

  • Firefox data collection
  • Privacy concerns
  • Advertising tracking
  • User consent
  • Browser security
  • Data protection

What commenters say

  • The introduction of PPA by Firefox is a breach of trust and contradicts the browser's emphasis on data protection.
  • The lack of transparency and difficulty in opting out of PPA is a major concern for users.
  • Some users feel that Mozilla is prioritizing advertising revenue over user privacy and security.
  • Others argue that users should take responsibility for their own privacy and use tools like ad blockers and cookie managers.
  • The PPA feature may be in breach of GDPR regulations, and users are calling for greater enforcement of data protection laws.
  • The controversy surrounding PPA has led some users to consider alternative browsers that prioritize user privacy.
  • Some users are frustrated with the lack of clear instructions on how to opt out of PPA, particularly on mobile devices.
  • Others argue that the benefits of PPA, such as improved advertising measurement, outweigh the potential risks to user privacy.