We will be retiring Alexa.com (support.alexa.com)

Article summary

The article announces the retirement of Alexa.com. Due to the article being unavailable, discussion revolves around alternatives to Alexa ranking and the reasons behind certain websites' high rankings. Some commenters discuss the potential biases in DNS request-based rankings. The retirement of Alexa.com has sparked conversation about its impact and the dominance of certain websites.

Main themes

• Alexa ranking alternatives
• DNS request-based rankings
• Website popularity metrics
• Amazon's analytics and advertising
• Smart home assistants
• Domain name usage and retirement

What commenters say

• Some commenters suggest that DNS request-based rankings may be biased towards certain types of websites or services.
• The high ranking of Apple.com is attributed to various factors, including app store downloads, iOS updates, and telemetry data.
• Alternative ranking tools, such as Similarweb and Majestic, are proposed as potential replacements for Alexa ranking.
• The use of public DNS services, like Cloudflare's 1.1.1.1, may provide insights into website popularity, but with limitations and potential biases.
• The ranking of websites like Tiktok and OpenJSF is questioned, with some attributing it to factors like push notifications and script includes.
• The retirement of Alexa.com may be related to Amazon's internalization of its analytics capabilities and the growing importance of its advertising division.
• The choice of the name 'Alexa' for Amazon's home assistant is discussed, with some attributing it to its phonetic recognizability and neutrality.