news.volyx.in

Heyyyyyyyyyyyy.com (heyyyyyyyyyyyy.com)

843 points by thesephist · 2226 days ago · 192 comments on HN

Article summary

The article presents a parody website, heyyyyyyyyyyy.com, which offers exclusive email addresses with a large number of 'y's. The website mocks the marketing of Hey.com, an email service that positions itself as a unique experience. The parody website charges $100 for each 'y' in the email address and offers a hand-crafted onboarding process. The project is open-source on GitHub.

Main themes

  • email services
  • marketing and branding
  • parody and satire
  • user experience
  • exclusive products
  • community engagement

What commenters say

  • Some people find the original Hey marketing to be arrogant and pretentious, while others see it as a genuine attempt to solve email problems.
  • The requirement to apply for an early invite to Hey by sharing a personal story about email was seen as unnecessary and pretentious by some.
  • Hey's decision to build a service rather than a client has both supporters and critics, with some arguing that it allows for unique features and others seeing it as a lock-in tactic.
  • The tone of Hey's pitch is perceived as cliquey and exclusive by some, while others appreciate the attempt to create a new email experience.
  • Mockery and parody can be an effective way to grow awareness and community engagement, even if it is at the expense of the original product.
  • Some users have had positive experiences with Hey and find it to be an improvement over traditional email services, while others are skeptical of its value proposition.
  • The use of creative and expressive energy to apply for a product or service can be seen as either a fun and engaging experience or a unnecessary hurdle, depending on the perspective.